Business & Economics

The Power Rangers are a diverse team! Throughout its history, the team has featured members from a wide variety of backgrounds. Each of the brand’s many television series and movies boost its More →

Since Hello Kitty first appeared on a coin purse in 1974, Sanrio has grown the brand into a worldwide phenomenon! The famous white cat character has made a name for herself by appearing on… More →

Since the 1980s, the My Little Pony brand has worked to spread a message of friendship and happiness to its many fans around the world. In addition to its toys and television, My Little Pony… More →

Jeff Bezos, the founder and CEO of Amazon.com, started the internet company out of his garage in 1994. The company began as an online bookstore selling around one million titles. Since then,… More →

Every saga has a beginning. This marketing tagline for Star Wars: Episode I— The Phantom Menace could also be the tagline for this biography of the Stars Wars brand. Young readers will travel More →

It’s rare to find a passionate sports fan without an ESPN subscription. ESPN is one of the top sports coverage suppliers in the world! It gives special access for viewing college sports,… More →

Did you know that General Mills had to invent a special puffing gun to make Kix, Cheerios, and other breakfast cereals? This title feeds young readers background information about the… More →

The brotherly trio of George, Charles, and Edward Parker built the Parker Brothers game brand. George, the youngest, was the inventor of the bunch. His board game Banking set the company in… More →

Pikachu could be called the mascots of the Pokémon brand, as the short, yellow furballs are the most recognizable of hundreds of characters. This book for growing readers tracks the birth of… More →

Netflix has played a role in making binge-watching a thing. Seventy percent of its users watch television series episode after episode after episode in one sitting! This children’s book… More →

Barbie is popular enough to be recognized by her first name alone. But does Barbie have a last name? In this book, fluent readers can find the answer to that question while discovering other… More →

From the start, American Girl has cared about representing diversity with its dolls. Its original young girl dolls—Samantha, Kirsten, and Molly—were introduced at a time when it was difficult More →