Brands We Know

From the start, American Girl has cared about representing diversity with its dolls. Its original young girl dolls—Samantha, Kirsten, and Molly—were introduced at a time when it was difficult More →

The brotherly trio of George, Charles, and Edward Parker built the Parker Brothers game brand. George, the youngest, was the inventor of the bunch. His board game Banking set the company in… More →

Plows in the 1830s were not suitable for sticky sod, so John Deere invented a smooth, steel plow that worked for many farmers. He continued to press on by creating his own company and… More →

What would breakfast be without cereal and milk? W.K. Kellogg changed the breakfast routine of millions of people with his invention of Corn Flakes. His company quickly grew into one of the… More →

Since Hello Kitty first appeared on a coin purse in 1974, Sanrio has grown the brand into a worldwide phenomenon! The famous white cat character has made a name for herself by appearing on… More →

Since the 1980s, the My Little Pony brand has worked to spread a message of friendship and happiness to its many fans around the world. In addition to its toys and television, My Little Pony… More →

As the “Queen of Dairy”, DQ captures the hearts and bellies of ice cream lovers worldwide. Dairy Queen began by selling soft serve ice cream cones with a curl on top. Soon, malts, shakes,… More →

Nearly fifty years ago, Reyn Guyer created the original Nerf ball. The lightweight toy appealed to many because it couldn't cause any damage! Since then, Nerf has blasted its way to becoming… More →

Did you know that General Mills had to invent a special puffing gun to make Kix, Cheerios, and other breakfast cereals? This title feeds young readers background information about the… More →

The creators of Crayola changed the name of the game when they invented crayons in the early 1900s. With more than 100 colors available in crayon, marker, or colored-pencil form, the choices… More →

From the arcade to the home, Nintendo brings adventure and innovation to the gaming world. The plumber with overalls and a red hat is one of the brand’s most well-known characters. Eager… More →

Google’s name today, originally “googol,” was a spelling mistake, but the company’s worldwide success is no error. Through the development of Google’s search engine and other online tools,… More →